In this article, we’ll explain when it makes sense to hide experiences – and when it doesn’t.
You can decide at any time whether an experience should be visible or hidden – directly in the Experience Overview within the CMS. This feature allows you to manage your offering flexibly, without having to delete experiences right away.
- When does it make sense to hide an experience?
- Our tip: Keep seasonal experiences visible year-round
- Where are hidden experiences no longer visible?
- Visibility on Google – important to know
1. 🕵️ When does it make sense to hide an experience?
Hiding experiences can be useful in many scenarios – for example:
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You currently don’t have a massage therapist, but plan to offer massages again in the future.
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You regularly offer a brunch on Sundays, but during Advent you’re hosting a special holiday brunch – so you temporarily hide the regular brunch.
2. 🌞❄️ Our tip: Keep seasonal experiences visible year-round
We recommend keeping both summer and winter experiences visible all year long. This allows guests to see your full range of offerings at any time – even if some experiences aren’t currently bookable.
Here’s what to do instead:
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Set the experience to "not requestable/bookable" instead of hiding it.
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Adjust the stream order in your WebApp, e.g., move the "Winter Experiences" stream further down during the summer.
3. 👀 Where are hidden experiences no longer visible?
Once you set an experience to "hidden," it will no longer appear in:
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The ExperienceApp (for guests on-site)
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Your website
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Any embedded streams (e.g., in the guest info tool, correspondence tool, etc.)
4. 🔎 Visibility on Google – important to know
Even if an experience is hidden in the CMS, it can still be found via Google – for example, through existing links or Google search results. So you'll still collect impressions and clicks.
If you don’t want the experience to be found on Google, you have a few options:
✅ The experience is no longer offered?
Simply delete the experience entirely if it’s permanently removed from your offering.
⚠️ You don’t want to delete it yet, but also don’t want it to appear on Google?
Then you have two options:
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Change the category to “Information”
→ Experiences in this category are not indexed by Google. -
Activate the “Hide from search engines” option
→ You’ll find this setting at the bottom of the experience page under Advanced Settings.
🕓 Note: Changes to indexing may take approximately 2–4 weeks to be processed by Google.